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Industry Solution

Automotive

Consumer intelligence driving the future of mobility

From EV adoption to brand loyalty, globainsight provides automotive manufacturers, dealers, and mobility companies with the consumer intelligence to navigate the biggest transformation in the industry's history.

120+
Auto brands tracked
8M+
Auto panel members
200+
EV-specific studies/yr
40+
Markets covered
Key Challenges We Solve

EV Transition Research

Understand the real barriers, motivators, and segment-level readiness for electric vehicle adoption market by market.

Brand & Model Equity

Track brand health and model-level perception against 20+ competitors continuously across all purchase segments.

Digital Retail Experience

Measure and optimise the online car-buying experience โ€” from configurator to finance to delivery โ€” at every touchpoint.

Aftersales & Loyalty

Map the aftersales experience to identify the service touchpoints that drive retention and repeat purchase.

Capabilities
Auto brand trackingEV researchPurchase journey mappingDealer experience researchModel concept testingDigital retail CXFleet & B2B vehicle researchConnected car studies
Trusted by Leading Brands
AutoGroup
EV Pioneer
LuxAuto
FleetCorp
DealerNet
MobilityTech

Built for Automotive

Speak with one of our industry specialists to design the right research program for your category.